Steven Schnur, M.D.

Chief Executive Officer

As the CEO of EliteHealth, over the last 25 years, Dr. Steven Schnur has evolved his company from a fee-for-service, traditional practice to a management service organization specializing in Medicare Advantage risk contracting.

With a patient base of over 30,000 his healthcare model of the future has continued to attract new health plans, new providers and new patients. His business model has removed many of the “pain points” of medical offices, while maintaining a customer centric and technology driven model.

"The future of healthcare is all about customer service catering to a proactive wellness model. We must be proactive and not reactive to the health issues of our world."

Perry Krichmar, M.D.

Chief Operating Officer

As the COO of EliteHealth for the last 25 years, Dr. Perry Krichmar has streamlined operations and been involved in the implementation of all new healthcare facilities. Utilizing up-to-date healthcare delivery systems, Dr. Krichmar has instituted a value-based healthcare approach, increasing quality across the board.

He has succeeded in growing EliteHealth’s managed care population exponentially, with plans to expand across the continental United States, having the vision to put EliteHealth on the map.

"The healthcare world is ever changing.  To survive physicians must understand value based care and a preventive approach.  Teaching physicians is my passion and teaching the healthcare industry to treat patients with care and a sense of family is my driving force."

Readus C. Smith III, FACHE

Chief Strategy Officer

Readus C. Smith III, FACHE, has been a leading healthcare executive for over 22 years. He is the former Chairman/CEO of Promise2Care pharmacy, a premier Joint Commission and CMS accredited pharmacy specializing in pharmaceuticals, diabetic supplies, and healthy living supplements. This tenure earned him recognition throughout the healthcare industry for his commitment to an excellent and new way of thinking, which led to Promise2Care becoming one of the fastest-growing mail-order pharmacies in the country. Smith has also held the position of Chief Strategy and Development Officer of Island Doctors MSO. Behind his leadership, Island Doctors saw a 300% increase in their patient panel size and the creation of Navigate, which saved both cost and revenue while working with both hospitals and physicians simultaneously.

Earlier in his healthcare career, Smith served as President of Closer Health Commercial group, a growing mail-order diabetic supply company. Under his leadership, CHCG quickly became a leading diabetic supplier in the healthcare industry, and one of the largest divisions of its parent company, Closer Healthcare. Readus also served as Vice President of Operations for the Regional Medical Center at Memphis (The MED), an acute-care teaching hospital that served six-state regions within 150 Miles of Memphis, Tennessee. As well, Readus held the position of Chief Operating Officer for Pegasus Airwaves, producer of specialty beds for hospitals, nursing homes, and home healthcare markets, and Vice President of Commercial Business Group for Liberty Medical-Healthcare Group, a direct marketer of diabetes testing supplies and prescriptions.

Smith received a Master of Science degree in Law & Policy from Nova Southeastern University and a Masters in Corporate Operations from LaSalle University. He holds a Bachelor of Science degree with a concentration in Business Corporate Operations from the University of Memphis. Smith has been featured in publications such as Modern Healthcare, the Whole Truth, and Maximizing Potential. Readus also serves as a Fellow of the American College of Healthcare Executives. He has also received numerous awards, including CEO of the year The Heroes Award, and in 2018 he received the Man of the Year Award.

"As Chief Strategy Officer, he is responsible for the growth and future placement of EliteHealthMSO in the medical industry. He will be developing, communicating, executing, and sustaining corporate strategic initiatives. His unique background with a multitude of different operating experiences not only in the healthcare arena but in the world of hospitality makes him a creative thinker and an influential leader."